Aloha Friday
Posted by Sherry Hoffpauir
Aloha kakahiaka!
Back in 1946, when the Honolulu Chamber of Commerce first considered the wearing of aloha shirts during the summer months, the business community was still of a missionary mindset: Never mind how hot it is, a proper businessman wears a suit and tie.
Back in 1946, when the Honolulu Chamber of Commerce first considered the wearing of aloha shirts during the summer months, the business community was still of a missionary mindset: Never mind how hot it is, a proper businessman wears a suit and tie.
But the City and County of Honolulu, and later the territorial government, began to allow employees to wear sport shirts from June through October yearly. Aloha shirts were allowed only during Aloha Week each fall.
In the early '60s, designers came up with shirts in dignified, subdued designs and a clothing manufacturers' group launched a campaign to institute "Aloha Friday". Today, in the spirit of Aloha Friday, many companies allow their employees to "dress down" on the last day of the workweek.
So, in keeping with this most Hawai'ian tradition, President Dave has declared this Friday as Ahola Friday at Rotary. Wear something with brilliantly colored floral patterns-we know you've got an Hawai'ian shirt somewhere-and join in the fun!
In the early '60s, designers came up with shirts in dignified, subdued designs and a clothing manufacturers' group launched a campaign to institute "Aloha Friday". Today, in the spirit of Aloha Friday, many companies allow their employees to "dress down" on the last day of the workweek.
So, in keeping with this most Hawai'ian tradition, President Dave has declared this Friday as Ahola Friday at Rotary. Wear something with brilliantly colored floral patterns-we know you've got an Hawai'ian shirt somewhere-and join in the fun!